Consumer trust in organic milk of different brands: the role of Chinese organic label

Yin Shijiu; Chen Mo; Chen Yusheng; Xu Yingjun; Zou Zongsen; Wang Yiqin

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Consumer trust in organic milk of different brands: the role of Chinese organic label

机译：消费者对不同品牌有机牛奶的信任：中国有机标签的作用

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摘要

Purpose - Organic certification system became important means to restore consumer confidence in China. The purpose of this paper is to focus on consumer trust in organic milk of different brands and its influencing factors.

机译：目的-有机认证体系成为恢复消费者对中国信心的重要手段。本文旨在关注消费者对不同品牌有机牛奶的信任及其影响因素。

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来源
《British Food Journal》 |2016年第7期|1769-1782|共14页
作者
Yin Shijiu; Chen Mo; Chen Yusheng; Xu Yingjun; Zou Zongsen; Wang Yiqin;
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作者单位

QuFu Normal Univ, Res Ctr Food Safety Cogovernance Shandong Prov, Rizhao, Peoples R China;

QuFu Normal Univ, Res Ctr Food Safety Cogovernance Shandong Prov, Rizhao, Peoples R China;

QuFu Normal Univ, Res Ctr Food Safety Cogovernance Shandong Prov, Rizhao, Peoples R China;

QuFu Normal Univ, Res Ctr Food Safety Cogovernance Shandong Prov, Rizhao, Peoples R China;

QuFu Normal Univ, Res Ctr Food Safety Cogovernance Shandong Prov, Rizhao, Peoples R China;

QuFu Normal Univ, Res Ctr Food Safety Cogovernance Shandong Prov, Rizhao, Peoples R China;

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收录信息美国《科学引文索引》(SCI);
原文格式 PDF
正文语种 eng
中图分类
关键词
Milk; Influencing factor; Consumer trust; Ordered logistic model; Organic label;

机译：牛奶;影响因素;消费者信任度;有序物流模型;有机标签;

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1. Effectiveness of China's Organic Food Certification Policy: Consumer Preferences for Infant Milk Formula with Different Organic Certification Labels [J] . Wu Linhai, Yin Shijiu, Xu Yingjun, Canadian Journal of Agricultural Economics . 2014,第4期

机译：中国有机食品认证政策的有效性：消费者偏爱带有不同有机认证标签的婴儿配方奶粉
2. Integrating Multiple Factors Affecting Consumer Behavior Toward Organic Foods: The Role of Healthism, Hedonism, and Trust in Consumer Purchase Intentions of Organic Foods [J] . Tatiana Anisimova Journal of Food Products Marketing . 2016,第5a8期

机译：整合影响消费者对有机食品行为的多种因素：健康主义，享乐主义和信任在有机食品消费者购买意愿中的作用
3. Demand for milk labels in Germany: organic milk, conventional brands, and retail labels [J] . Jonas Astrid, Roosen Jutta Agribusiness . 2008,第2期

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4. The Organic Acquisition: The Moderating Role of Brand Positioning on the Effects of Organic Food Labels [C] . Amaradri Mukherjee, Christopher Berry AMA Summer Academic Conference . 2018

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5. The impact of labeling: Organic seals and recommendations for gaining consumer trust. [D] . Goodson, Melissa A. 2013

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6. Organic Consumer Choices for Nutrient Labels on Dried Strawberries among Different Health Attitude Segments in Norway Romania and Turkey [O] . Valérie L. Almli, Daniele Asioli, Celia Rocha 2019

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7. Consumer Choice of Private Label or National Brand: The case of organic and non-organic milk [O] . Zhuang Yan, Dimitri Carolyn, Jaenicke Edward C. 100

机译：消费者对自有品牌或国家品牌的选择：有机和非有机牛奶的案例

Consumer trust in organic milk of different brands: the role of Chinese organic label

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