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首页> 外文期刊>British Food Journal >The European consumers' understanding and perceptions of the 'organic' food regime The case of aquaculture
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The European consumers' understanding and perceptions of the 'organic' food regime The case of aquaculture

机译：欧洲消费者对“有机”食品制度的理解和看法水产养殖的案例

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摘要

This paper explores consumer understanding and perception of organic food, with specific reference to the relatively new concept of organic farmed salmon. Key themes associated with the term "organic" and its meaning, as determined by consumers, are explored and the role of labelling and regulatory authorities considered. Focus groups in five countries (UK, Germany, Spain, Norway and France) consisting of 196 participants showed that most consumers are confused about the meaning of the term organic and are largely unaware of the organic certification and labelling process. Many consumers were unsure, even sceptical about the concept of organic farmed salmon and display a large amount of distrust in the regulatory process. The implications for the concept of organic food and salmon production and directions for further research are discussed.
机译：本文探讨了消费者对有机食品的理解和看法，并特别提到了有机鲑鱼这一相对较新的概念。探索了与“有机”一词相关的关键主题及其含义（由消费者确定），并考虑了标签和监管机构的作用。五个国家（英国，德国，西班牙，挪威和法国）的196个参与者组成的焦点小组表明，大多数消费者对有机一词的含义感到困惑，并且基本上不了解有机认证和标签过程。许多消费者不确定有机鲑鱼的概念，甚至对此持怀疑态度，并且在监管过程中表现出很大的不信任感。讨论了有机食品和鲑鱼生产概念的含义以及进一步研究的方向。

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