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The relationship between CSR and corporate strategy in medium-sized companies: evidence from Italy

机译：中型企业的企业社会责任与企业战略之间的关系：来自意大利的证据

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摘要

The paper responds to the recent calls for further evidence on corporate social responsibility (CSR) in small and medium-sized enterprises (SMEs). Drawing on the extant literature, the authors identify four characteristics contended by academicians as peculiarities of SMEs' approach to CSR: the intrinsic relationship between CSR and corporate strategy motivated by the need to continuously dialogue with stakeholders; the centrality of the entrepreneur's ethos in CSR decisions; the coexistence and the cross-effect of economically instrumental and ethically motivated CSR policies; and the finalization of CSR initiatives to specific firm growth objectives. These four peculiarities are explored in the case of an Italian medium-sized company operating in the furniture industry. The outcomes show how the four peculiarities are salient in analyzing the CSR approach by the company and suggest areas for further research aimed at developing a thorough theory of CSR in SMEs. In particular, we deepen the analysis of the nature of the uniqueness of medium-sized companies' approach to CSR, providing possible interpretations of the reasons making medium-sized companies' approach to CSR different from both small and large companies.
机译：本文回应了最近关于中小型企业（SME）企业社会责任（CSR）的进一步呼吁的呼吁。根据现有文献，作者确定了学者争辩的四个特征，即中小企业采取CSR方式的特殊性：CSR与公司战略之间的内在联系是由与利益相关者不断对话的需求所驱动；企业家精神在企业社会责任决策中的中心地位；具有经济工具和出于道德动机的企业社会责任政策的共存和交叉影响；并根据企业的特定增长目标完成企业社会责任计划。以一家从事家具行业的意大利中型公司为例，探讨了这四个特性。结果表明，在分析公司的CSR方法时，这四个特性是如何突出的，并提出了进一步研究的领域，旨在为中小企业建立全面的CSR理论。特别是，我们加深了对中型公司CSR方式独特性的分析，提供了使中型公司CSR方式与大小型公司不同的原因的可能解释。

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  • 来源
    《Business Ethics》 |2012年第4期|p.402-416|共15页
  • 作者

    Lucio Lamberti; Giuliano Noci;

  • 作者单位

    Department of Management, Economics and Industrial Engineering, Politecnico di Milano, Milan, Italy;

    Department of Management, Economics and Industrial Engineering, Politecnico di Milano, Milan, Italy;

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