For $2,400 a Month, You Can Be Special, Too

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For $2,400 a Month, You Can Be Special, Too

机译：每月仅需$ 2,400，您就可以算是特别

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Nestled in the Jackson Square neighborhood near San Francisco's northeastern waterfront sits the Battery, an extravagant, members-only social club. The ground floor is filled with dark wood tables, leather sofas, and local artwork, all surrounding a glass and steel staircase. On the second floor, past antique photo booths and a piano bar with a Steinway, a passageway hidden behind a bookcase leads to a private card room. Dues are $2,400 a month, not including food, drink, or access to the gym or one of the 14 hotel suites. "I see how it can represent extreme wealth," says Xochi Birch, who co-founded the club with her husband, Michael, a year ago. In 2008 the Birches were on the right side of a bad deal, selling their now dormant social network Bebo to AOL for $850 million; last year they got it back from buyout firm Criterion Capital Partners for $1 million. The couple opened the Battery last October, amid growing outcries in San Francisco about soaring rents caused by the tech boom, as well as protests against the buses Google and other companies use to transport employees. The club was pilloried as an exemplar of the city's growing inequality. (And that was before anyone saw the basement men's-room wallpaper, which depicts clothed men frolicking with naked prostitutes.).

机译：炮台位于旧金山东北滨水区附近的杰克逊广场附近，是一个奢侈的，仅会员制的社交俱乐部。一楼是深色的木桌，真皮沙发和当地艺术品，周围都是玻璃和钢制楼梯。在二楼，过去的古董照相亭和带施坦威的钢琴酒吧（藏在书架后面的通道）通向私人卡室。会费为每月2400美元，不包括食品，饮料，使用健身房或14个酒店套房之一的费用。 “我看到了它如何代表着极端的财富，”一年前与丈夫迈克尔共同创立俱乐部的Xochi Birch说。在2008年，伯奇（Birches）处于一笔糟糕交易的右边，以8.5亿美元的价格将他们目前处于休眠状态的社交网络Bebo出售给了AOL。去年，他们以100万美元的价格从收购公司Criterion Capital Partners处将其收回。这对夫妇于去年10月开设了Battery大楼，这是由于旧金山因科技繁荣引起的租金飙升而引起越来越强烈的抗议，以及抗议Google和其他公司用来运送员工的公共汽车。俱乐部被嘲笑为城市日益扩大的不平等的典范。（那是在任何人看到地下室男室墙纸之前的，它描绘了穿着衣服的男人与裸露的妓女嬉戏。）

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《Business week》 |2014年第4400期|42-43|共2页
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For $2,400 a Month, You Can Be Special, Too

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