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首页> 外文期刊>Canadian journal of communication >'Justin Trudeau-I Don't Know Her': An Analysis of Leadership Memes of Justin Trudeau
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'Justin Trudeau-I Don't Know Her': An Analysis of Leadership Memes of Justin Trudeau

机译:“贾斯汀特鲁多 - 我不认识她”:对贾斯汀特鲁多的领导者模因分析

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摘要

Background An internet meme is a concept or idea that spreads online. This article focuses on memes chronicling Justin Trudeau's leadership during his first year as prime minister. Analysis By conceptualizing leadership memes and developing a methodology to analyze these memes, this empirical study reflects the approaches meme creators use, both visually and rhetorically, to convey political messages about leadership. Conclusion and implications The main purpose of Justin Trudeau memes is denunciation. Leadership memes present an alternative discourse of politics, outside of controlled channels of the politician and the traditional media. There is little work on leadership memes. This article contributes to the literature by not only focusing on Canadian politics but also by providing a method for studying leadership memes.
机译:背景技术互联网MEME是在线传播的概念或想法。本文重点介绍了在他作为总理的第一年的Charicing Justin Trudeau的领导。通过概念化领导模型和开发方法来分析这些模因的方法,这一实证研究反映了在视觉上和制备的方法使用的方法,传达了关于领导的政治信息。结论和含义贾斯汀Trudeau MEMES的主要目的是谴责。领导模型在政治家和传统媒体的受控渠道之外存在替代政治话语。领导模因几乎没有工作。本文不仅重点关注加拿大政治,而且还为学习领导模型提供了一种方法来贡献。

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