Personally and professionally, countless consumers were looking for a more hopeful year come 2011, a return to some "sweetness and light." Never a laggard in trend-spotting, the confectionery industry demonstrated once again that it's attuned to its customers. Visitors to the 41st International Sweets and Biscuits Fair (ISM) in Cologne in late January and early February had plenty of opportunities to see and sample endless examples of more playful treats, everything from board games and bonbons to storytelling sweets.
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