...
首页> 外文期刊>Chain store age >CompUSA reprograms image
【24h】

CompUSA reprograms image

机译:CompUSA重新编程图像

获取原文
获取原文并翻译 | 示例
           

摘要

CompUSA has landed in the Windy City with a bang, pre-miering a dynamic store design that brings new energy to computer retailing. Reaching out to a more sophisticated urban audience, the retailer has abandoned its standard warehouse-styled look for a more contemporary image. Vibrant colors have replaced CompUSA's traditional gray and red monotones, and striking graphics have been employed to provide visual excitement and category definition. "Our downtown Chicago prototype is a total departure from what CompUSA has done in the past, both structurally and graphically," says Jim Paddock, senior director, store planning, CompUSA, Dallas.
机译:CompUSA轰隆地登陆风城,预载了动态商店设计,为计算机零售带来了新的活力。该零售商吸引了越来越多的城市受众,放弃了标准的仓库风格外观,以提供更具现代感的形象。鲜艳的色彩取代了CompUSA的传统灰色和红色单调,醒目的图形已被用来提供视觉刺激和类别定义。 “我们在芝加哥市中心的原型与CompUSA过去所做的结构和图形完全不同,”达拉斯CompUSA商店规划高级总监Jim Paddock说。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱:kefu@zhangqiaokeyan.com

京公网安备:11010802029741号 ICP备案号:京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有
  • 客服微信

  • 服务号