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首页> 外文期刊>Communication Quarterly >Evidence for the Validity of a Social Connectedness Scale: Connectors Amass Bridging Social Capital Online and Offline
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Evidence for the Validity of a Social Connectedness Scale: Connectors Amass Bridging Social Capital Online and Offline

机译：社会连通性量表有效性的证据：连接器Amass在线和离线桥接社会资本

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摘要

One of the key characteristics of effective opinion leaders is that they are highlyrnconnected; they know many people and have numerous weak-tie relationships. Twornstudies were conducted that found evidence consistent with construct validity. The firstrn(N¼35 and N¼57) found that connectors knew more people from a randomly selectedrnlist of names. A second study, with two surveys, was created (N¼561 and N¼189)rnsuch that the connectedness scores of some of the subjects in the first survey could bernlinked to how many subjects knew them in the second. Results indicated that those withrnhigher connection scores were more likely to be known by others. Moreover, in thernsecond survey, measures of Facebook use and bridging social capital were found tornbe associated substantially with connector scores.
机译：有效的意见领袖的关键特征之一是他们之间的联系紧密。他们认识很多人，并且有许多薄弱的关系。进行了两项研究，发现与构建体有效性相符的证据。第一个（N¼35和N¼57）发现，连接器从随机选择的名字列表中认识更多的人。创建了具有两次调查的第二项研究（N 561和N 189），以使第一次调查中的某些主题的关联性得分可以与第二次调查中有多少主题相识。结果表明，连接分数较高的人更容易被其他人所认识。此外，在第二次调查中，发现Facebook使用和桥接社会资本的措施与连接器得分基本相关。

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