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Conrad, Charles. Organizational Rhetoric:Resistance and Domination

机译:查尔斯·康拉德。组织修辞:抵抗与控制

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摘要

Organizational Rhetoric offers a response to the "flippant use of rhetoric as a label," as well as alternative views that "depict rhetoric as a set of complex processes through which people construct distinctive views of reality, persuade others to share their beliefs and values, and create distinctive social, political, and economic structures that are legitimized through strategic discourse" (p. ix). Specifically, Conrad examines rhetoric in the context of organizations. In making choices, Conrad decided to focus on three paradoxes, the guidelines and constraints that they impose on organizational rhetors, and, in turn, how they are managed through rhetoric (p. xii).
机译:组织修辞学是对“夸夸其谈地使用修辞学作为标签”的一种回应,以及“将修辞学描述为一系列复杂的过程的过程,人们通过这些过程构建独特的现实观,说服他人分享自己的信念和价值观,并建立通过战略话语合法化的独特的社会,政治和经济结构”(第ix页)。具体而言,康拉德(Conrad)在组织背景下研究了修辞。在做出选择时,康拉德决定专注于三个悖论,即它们对组织修辞施加的指导和约束,以及反过来,如何通过修辞来管理它们(第十二页)。

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