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The Human Alarm System for Sensational News, Online News Headlines, and Associated Generic Digital Footprints: A Uses and Gratifications Approach

机译:耸人听闻的新闻,在线新闻标题和相关的通用数字足迹的人为警报系统:一种使用和满足的方法

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摘要

By adopting the uses and gratifications approach to understand two evolutionary needs-the environmental surveillance need and social involvement need-this study investigated the use of alarm and prosocial words in news headlines and the associated generic digital footprints. We analyzed over 170,000 online news headlines and the number of associated clicks and "likes" for each news story on an online news platform. Our results support the idea of a human alarm system for sensational news as a psychological survival mechanism designed to detect and pay attention to threatening news such as catastrophes and diseases. News headlines with alarm words indirectly attracted more "likes," indicating a concern with survival, through an increased number of clicks to select that news item. Furthermore, the results of a conditional indirect effect model showed that while online readers selectively clicked on news headlines with alarm words, the presence of a prosocial word in the headline increased the likelihood that readers would "like" it.
机译:通过采用使用和满足方式来理解两个进化需求-环境监视需求和社会参与需求-这项研究调查了新闻标题和相关的通用数字足迹中警报和亲社会用语的使用。我们分析了在线新闻平台上超过170,000个在线新闻标题以及每个新闻故事的相关点击和“喜欢”次数。我们的研究结果支持了将耸人听闻新闻的人为警报系统作为一种心理生存机制的想法,该机制旨在检测并关注灾难性新闻和疾病等威胁性新闻。通过增加选择新闻项的点击次数,带有警告词的新闻标题间接吸引了更多的“赞”,表明对生存存在担忧。此外,条件间接效应模型的结果表明,虽然在线读者选择性地单击带有警告词的新闻标题,但标题中存在亲社会性词语会增加读者“喜欢”它的可能性。

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