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Triggering participation: Exploring the effects of third-person and hostile media perceptions on online participation

机译:触发参与:探讨第三人称和敌对媒体观念对在线参与的影响

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Using a 2 x 3 mixed between-within subjects experiment (N = 102), we tested how the presence of online comments affects self-other differences and perceptions of media bias, as well as factors predicting subjects' likelihood of commenting on an online news story. We found that (a) presence of comments lowers self-other differences and consequently attenuates the third-person effect, and (b) perceptions of media bias significantly predict likelihood of commenting. Additionally, we found that subjects were more likely to comment on stories they found biased against their position as a form of corrective action, and that subjects were more likely to share and like stories they found biased in favor of their position as a form of promotional action. (C) 2015 Published by Elsevier Ltd.
机译:我们使用2 x 3主题间内部混合实验(N = 102),测试了在线评论的存在如何影响自我差异和对媒体偏见的感知,以及预测主题对在线新闻发表评论的可能性的因素故事。我们发现(a)评论的存在降低了自我与他人之间的差异,因此减弱了第三人称效果,并且(b)媒体偏见的感知显着预测了评论的可能性。此外,我们发现,被摄对象更有可能对自己发现的偏见作为矫正行动形式的故事发表评论,而被摄对象更可能分享并喜欢被偏向于他们的立场作为促销形式的故事。行动。 (C)2015年由Elsevier Ltd.出版

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