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Examining effects of internal public relations practices on organizational social capital in the Korean context Mediating roles of employee-organization relationships

机译：在韩国背景下研究内部公共关系实践对组织社会资本的影响调解员工与组织关系的作用

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Purpose - The purpose of this paper is to explore how internal public relations practices (e.g. internal communication and relationship management strategies) enhance employees' organizational social capital in the Korean context by examining the mediation roles of employee-organization relationships. Design/methodology/approach - The researcher then recruited 23 field research assistants to collect data from 23 organizations in South Korea. For the purpose of this study, the researcher trained each of the research assistants, kept the confidentiality of each research participant, and used common methods of data collection. After this training process, the research assistants distributed an online link and encouraged employees in 23 organizations to participate in this survey. From these 23 organizations, 287 participants completed the survey. However, the authors had to delete 11 invalid responses. Consequently, the authors used a total of 276 responses to analyze the data. Findings - The results of this study showed that two-way and symmetrical internal communication strategies were associated positively with employee-organization relationships and organizational social capital. Additionally, satisfaction and control mutuality had mediating effects on the relations between internal communication strategies and organizational social capital. Originality/value - These results contribute to expanding the functions of internal public relations practices into organizational social capital.
机译：目的-本文的目的是通过研究员工组织关系的调解作用来探讨内部公共关系实践（例如内部沟通和关系管理策略）如何在韩国背景下增强员工的组织社会资本。设计/方法/方法-研究人员随后招募了23名现场研究助理，以收集来自韩国23个组织的数据。出于本研究的目的，研究人员培训了每个研究助理，对每个研究参与者进行了保密，并使用了常用的数据收集方法。经过此培训过程，研究助理分发了一个在线链接，并鼓励23个组织的员工参加此调查。来自这23个组织的287位参与者完成了调查。但是，作者必须删除11个无效回复。因此，作者总共使用了276个响应来分析数据。发现-这项研究的结果表明，双向和对称的内部沟通策略与员工-组织关系和组织社会资本之间存在正相关。此外，满意度和控制性的相互影响对内部沟通策略与组织社会资本之间的关系具有中介作用。原创性/价值-这些结果有助于将内部公共关系实践的功能扩展为组织的社会资本。

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