Courts halt'hay milk' marketing in Austria

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Courts halt'hay milk' marketing in Austria

机译：法院要求奥地利进行“牛奶”营销

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The successful mar keting campaign for 'hay milk,' 400 million kg of which was processed last year by Austrian dairies, has been stopped by a court injunction in Salzburg. The contention is over the advertising slogan that translates as "Hay milk - the purest milk" used by the Hay Milk Association, which represents 8,000 dairy farmers and some 60 milk processors in the country. The plaintiff is Tyrolean industrialist Fritz Egger, who is also a large-scale farmer.

机译：去年，奥地利奶牛场成功处理了4亿公斤的“干草奶”营销活动，但萨尔茨堡的一项法院禁令阻止了该运动。争论的焦点是广告口号，该口号被干草奶协会（Hay Milk Association）所使用的口号翻译为“干草奶-最纯净的牛奶”，该协会代表该国8,000名奶农和大约60家牛奶加工商。原告是蒂罗尔州的实业家弗里兹·埃格（Fritz Egger），他也是大型农民。

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《Dairy industries international》 |2013年第3期|6-6|共1页
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1. Hay milk a success for Austria [J] . Dairy industries international . 2016,第6期

机译：干草奶对奥地利成功
2. 'Hay milk' a success in Austria [J] . Dairy market . 2011,第1095期

机译：“干草牛奶”在奥地利取得成功
3. Breast Milk Versus Formula: Courts, Health Marketing, and Asymmetric Information [J] . Lee Mendoza Roger Infant, child & adolescent nutrition. . 2010,第1期

机译：母乳与配方：法院，健康营销和不对称信息
4. Research on Haier marketing innovation mode based on Marketing Process Re-engineering [C] . Huang, Jiangming, Wang, Rong The IEEE International Conference on Information Management and Engineering;ICIME . 2010

机译：基于营销流程再造的海尔营销创新模式研究
5. The elimination of alfalfa hay from the diets of high-producing dairy cows: Effects on milk production [D] . Colburn, Tyler. 2008

机译：从高产奶牛的饮食中消除苜蓿干草：对牛奶生产的影响
6. Effect of Cassava Hay and Rice Bran Oil Supplementation on Rumen Fermentation Milk Yield and Milk Composition in Lactating Dairy Cows [O] . R. Lunsin, M. Wanapat, P. Rowlinson 2012

机译：木薯干草和米糠油对泌乳奶牛瘤胃发酵产奶量和乳成分的影响
7. Report drawn up on behalf of the Committeeon Agriculture on A. the proposals from the Commission of the European Communities to the Council (Doc. 1-893/83-COM(83) 548 final) for: I. a regulation amending Regulation (EEC) No. 804/68 on the common organization of the markets in milk and milk products. II. a regulation laying down general rules applying to the milk sector levy specified in Article 5(c) of Regulation (EEC) No. 804/68. III. a regulation laying down general rules applying to the milk sector levy specified in Article 5(d) of Regulation (EEC) No. 804/68. B. the proposals from the Commission of the European Communities to the Council (Doc. 1-996/83-COM(83) 611 final) for: I. a regulation amending Regulation (EEC No. 1723/81 as regards the possibility of granting aids for the use of butter in the manufacture of certain food-stuffs. II. a regulation amending Regulation (EEC) No. 1411/71 as regards the fat content of drinking milk. III. a regulation laying down general rules on the granting of aid for concentrated skimmed milk and concentrated milk for use as animal feed. IV. a regulation amending Regulation (EEC) No. 1269/79 with regard to the terms for the disposal of butter at a reduced price for direct consumption. C. the proposal from the Commission of the European Communities to the Council (Doc. 1-1113/83)-COM(83) 644 final) for a regulation amending Regulations (EEC) No. 1078/77 introducing a system of premiums for the non-marketing of milk and milk products and for the conversion of dairy herds. [O] . Woltjer E. 1984

机译：代表农业委员会编写的报告a.欧洲共同体委员会向理事会提交的建议（文件1-893 / 83-COm（83）548最终决定）：I。修订条例的规定（欧洲经济共同体））关于牛奶和奶制品市场共同组织的第804/68号。 II。规定适用于第804/68号条例（EEC）第5（c）条规定的牛奶部门征税的一般规则。 III。规定了适用于第804/68号条例（EEC）第5（d）条规定的牛奶部门征税的一般规则。 B.欧洲共同体委员会向理事会提交的提案（文件1-996 / 83-COm（83）611最终决定）：I。修订条例的规定（欧洲经济共同体第1723/81号关于可能性的规定）在制造某些食品时使用黄油的辅助手段.II。修订关于饮用牛奶脂肪含量的第1411/71号条例（EEC）的规定.III。关于授予的一般规则的规定对用作动物饲料的浓缩脱脂奶和浓缩奶的援助.IV。修订第1269/79号条例（EEC）关于以低价直接食用黄油的条款的规定。欧洲共同体委员会向理事会提交的文件（文件1-1113 / 83）-COm（83）644 final）关于修订第1078/77号条例（EEC）的法规，引入了非保险费制度销售牛奶和奶制品以及奶牛转换。

Courts halt'hay milk' marketing in Austria

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