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E-Commerce Application Model for the Development of Rural Agriculture Sector and Empowerment of Farmers in Cambodia

机译：柬埔寨农村农业发展和农民赋权的电子商务应用模型

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Agriculture is a cross-cutting sector that produces 26.5% of GDP and employs 56% of the workforce in Cambodia. However, the unsustainable situation of traditional agriculture system contributes to low income capability and farmers are likely to remain below the poverty line. Therefore, we put forward a comprehensive e-commerce application model, a creative leverage of ICT-driven solution that could offer farmers up-to-date information, customized knowledge, input and services to enhance productivity and farm gate realization. This application model is tailored from e-commerce framework for rural agriculture sector which focuses on two main directions; of reshaping agriculture production and restructuring market orientation. There are six dynamic components in this application model mainly the e-commerce gateway, supply chain management, real-time info and search engine, multimedia and social network, knowledge based information system, and finally infrastructure and internet connection. This model will then become the basis for n-tier e-commerce application system requirements; from user-centered design principles, web development approach, client terminal and gateways, and infrastructure for internet connectivity. And lastly is the specific participatory approach for e-commerce application system that allows decision making among farmers towards rural development and empowerment.
机译：农业是跨领域的产业，占柬埔寨国内生产总值的26.5％，雇用了56％的劳动力。但是，传统农业系统的不可持续状况导致了低收入能力，农民很可能仍处于贫困线以下。因此，我们提出了一个全面的电子商务应用模型，这是一种由ICT驱动的解决方案的创新性杠杆作用，可以为农民提供最新信息，定制知识，投入和服务，以提高生产力和实现农场大门。该应用模型是根据农村农业部门的电子商务框架量身定制的，该框架着重于两个主要方向。重塑农业生产和重组市场导向。此应用程序模型中有六个动态组件，主要是电子商务网关，供应链管理，实时信息和搜索引擎，多媒体和社交网络，基于知识的信息系统，最后是基础结构和Internet连接。然后，该模型将成为n层电子商务应用系统需求的基础;从以用户为中心的设计原则，Web开发方法，客户端和网关以及Internet连接的基础结构。最后是电子商务应用系统的特定参与性方法，该方法允许农民之间进行农村发展和赋权决策。

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