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首页> 外文期刊>European Journal of Business and Management >Job Engagement and its Relation to Competitive Advantage: The Case of Al Rajhi Bank Branches in Al Qassim Region, Saudi Arabia
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Job Engagement and its Relation to Competitive Advantage: The Case of Al Rajhi Bank Branches in Al Qassim Region, Saudi Arabia

机译:工作投入及其与竞争优势的关系:以沙特阿拉伯Qassim地区的Al Rajhi银行分行为例

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摘要

A descriptive and analytical study was conducted to determine the relationship between job engagement among the employees of Al Rajhi Bank branches in Al Qassim and the degree of competitive advantage of these branches, using a questionnaire distributed to 300 such employees. Respondents’ levels of job engagement and their perceptions of competitive advantage were both found to be high overall and there was also found to be a statistically significant positive correlation between these two variables, with a Pearson correlation coefficient of 0.861, significant at the 0.05 level. Recommendations are made for the bank’s management to improve both job engagement and competitive advantage.
机译:进行了描述性和分析性研究,使用分配给300名此类员工的调查问卷确定了Al Qassim Al Rajhi Bank分支机构的员工之间的工作投入程度与这些分支机构的竞争优势程度之间的关系。总体而言,受访者的工作投入水平和对竞争优势的看法均很高,并且在这两个变量之间也存在统计学上显着的正相关,皮尔森相关系数为0.861,在0.05水平上具有显着意义。为银行管理层提出了建议,以改善工作投入和竞争优势。

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