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首页> 外文期刊>Minpaku Anthropology Newsletter >Fair Trade Tourism: An EffectiveApproach to Promote Solidarity betweenProducers and Consumers
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Fair Trade Tourism: An EffectiveApproach to Promote Solidarity betweenProducers and Consumers

机译：公平贸易旅游：促进生产者和消费者之间团结的有效途径

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Fair trade is an attempt to accomplish social justice through market mechanisms. Because of the odd combination of means and ends, fair trade draws the attention of scholars with diverse theoretical interests. Gavin Fridell, in his book Fair Trade Coffee: The Prospects and Pitfalls of Market- driven Social Justice (2007), summarizes a wide range of debate on fair trade according to concerns with shaped advantage, alternative globalization, or decommodification. The first and second concern inequalities in global trade, and proponents try to find solutions at the micro- and macro- levels, respectively. The third debate relates to cultural and moral aspects. Proponents expect fair trade to promote the spirit of solidarity, which challenges values developed in the historical process of commodification such as competition, accumulation, and profit-maximization. In this short essay, I will explore the potentials of fair trade from a decommodification perspective. More specifically I wish to ask how fair trade can nurture solidarity with producers in the South among consumers in the North.
机译：公平贸易是通过市场机制实现社会正义的尝试。由于手段和目的的奇怪结合，公平贸易引起了具有不同理论利益的学者的注意。加文·弗里德尔（Gavin Fridell）在他的《公平贸易咖啡：市场驱动的社会正义的前景与陷阱》（2007年）一书中，概述了关于公平贸易的各种辩论，这些辩论涉及对成形优势，替代性全球化或非商品化的关注。第一个和第二个问题涉及全球贸易中的不平等，支持者试图分别从微观和宏观两个层面寻找解决方案。第三次辩论涉及文化和道德方面。支持者期望公平贸易能够促进团结精神，这挑战了商品化历史进程中发展出的价值，例如竞争，积累和利润最大化。在这篇简短的文章中，我将从非商品化的角度探讨公平贸易的潜力。更具体地说，我想问一问公平贸易如何促进北部消费者之间与南部生产者的团结。

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