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Nollywood: A Viable Vehicle of Public Diplomacy in Nigeria

机译:诺莱坞:尼日利亚公共外交的可行工具

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This paper explores the Nollywood as a viable vehicle for projecting the Nigeria’s national image in the international community. National image remains a crucial and indispensable variable in any nation’s quest for survival. Consequently, a developing country has to invest both human and economic resources towards building and enhancing a favourable and positive international image. Hence, the aim of the paper is to examine how Nollywood which has carved a niche for itself internationally has been able to achieve significant public diplomacy. The paper concludes by making necessary suggestions for the purpose of rapid and dramatic image redemption through cultural diplomacy. Keywords: Nollywood, diplomacy, culture, image, films.
机译:本文探讨了好莱坞作为在国际社会上展现尼日利亚国家形象的可行工具。在任何国家追求生存的过程中,国家形象仍然是至关重要且不可或缺的变量。因此,发展中国家必须投入人力和经济资源来建立和增强良好和积极的国际形象。因此,本文的目的是研究在国际上为自己定位利基的诺莱坞如何实现重要的公共外交。本文最后提出了一些必要的建议,以期通过文化外交迅速而戏剧性地赎回形象。关键字:好莱坞,外交,文化,形象,电影。

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