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Third-Party Logistics Providers in the Digital Age: Towards a New Competitive Arena?

机译:数字时代的第三方物流提供商:迈向新的竞争舞台?

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This paper looks at the impact of digitalization on third-party logistics (3PL) business models. An eclectic framework for the analysis of digital disruptions in service industries is elaborated by linking Portera??s five forces to insights from research on digitalization and innovation. Applying this framework to the business field of 3PL reveals that logistics service providers face significant digital hardship from new technologies such as autonomous vehicles and 3D printing as well as from platform-based business models and the sharing economy. We see the following changes in the competitive arena: First, 3PLs focusing on standard services may lose significant market share in the near future. Second, management-related 3PL activities seem to be increasingly offered by new external competitors, which may downgrade 3PLs to simple forwarders. Third, digitalization enables the forward or backward integration of 3PL customers and suppliers when they establish their own services. In addition to its threats, the opportunities of digitalization for 3PLs are discussed. These include the customization of standardized logistics services, the provision of cloud logistics services, platform-based asset and logistics infrastructure sharing, the a??physical interneta?? as a future transportation system and the adoption and integration of 3D printing into existing 3PL business models.
机译:本文着眼于数字化对第三方物流(3PL)业务模型的影响。通过将Portera的五种力量与来自数字化和创新研究的见解联系起来,精心设计了一种折衷的服务业数字中断分析框架。将这个框架应用于3PL的业务领域表明,物流服务提供商面临着自动驾驶汽车和3D打印等新技术以及基于平台的业务模型和共享经济带来的巨大数字困难。我们在竞争环境中看到以下变化:首先,专注于标准服务的3PL可能会在不久的将来失去大量的市场份额。其次,与管理相关的3PL活动似乎越来越多地由新的外部竞争者提供,这可能会将3PL降级为简单的货运代理。第三,数字化使3PL客户和供应商在建立自己的服务时能够向前或向后集成。除了威胁之外,还讨论了3PL数字化的机会。其中包括定制标准化物流服务,提供云物流服务,基于平台的资产和物流基础设施共享,“物理互联网”。作为未来的运输系统,以及将3D打印应用和集成到现有3PL商业模型中。

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