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Study of South African small retail businesses' utilisation of information resources

机译:南非小型零售企业对信息资源的利用研究

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Throughout the world one finds that small businesses are playing critical roles in absorbing labour, penetrating new markets, and promoting entrepreneurial and innovative activities. These businesses have the same information needs as their bigger counterparts. Web portals can offer small businesses platforms to reach information resources effectively and hence create a stimulating business community for entrepreneurship. The purpose of this research was to investigate the extent to which online community information portals can promote the use of information resources for small retail business in South Africa. For the empirical part of this research 150 questionnaires were completed by small retail businesses. The questionnaire consisted of four sections: business biographical information; business information and agencies; information and communication technologies usage; and community and portal activities. It was found that small business owners and managers are unwilling to disclose business information, especially their financial information but that they are very interested in networking with other businesses, in particular with potential customers and suppliers.
机译:全世界都发现,小企业在吸收劳动力,渗透新市场以及促进企业家和创新活动方面发挥着关键作用。这些企业与大型企业具有相同的信息需求。 Web门户可以提供小型企业平台,以有效地访问信息资源,从而创建一个激发企业家精神的商业社区。这项研究的目的是调查在线社区信息门户网站可以在多大程度上促进南非小型零售企业使用信息资源。对于本研究的实证部分,小型零售企业完成了150份问卷。该问卷包括四个部分:商业传记信息;商业信息和代理;信息和通信技术的使用;以及社区和门户活动。发现小型企业所有者和管理者不愿透露商业信息,特别是他们的财务信息,但是他们对与其他企业,特别是与潜在客户和供应商的联网非常感兴趣。

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