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首页> 外文期刊>South East Asia Journal of Public Health >Role of mass media in increasing knowledge and practices of mothers on IYCF: findings from a community trial in rural Bangladesh
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Role of mass media in increasing knowledge and practices of mothers on IYCF: findings from a community trial in rural Bangladesh

机译：大众媒体在增加母亲对国际青年年的认识和实践中的作用：孟加拉国农村社区的一项试验结果

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摘要

Poor IYCF (Infant and Young Children Feeding) practices are factors of poor nutrition among infants and young children in developing countries including Bangladesh. To address this problem, a national mass media campaign was launched using television channels along with home counseling. The study was designed to explore the effect of IYCF intervention on changing knowledge and practices of mothers in rural Bangladesh. The study used a cluster randomized trial design where six unions were randomized to allocate them to 'only mass media intervention (intervention-I)' or 'mass media + direct counseling (Intervention-II)'. Three unions were subjected to 'intervention-I' and the other three were subjected to 'intervention-II'. In intervention-I areas, the knowledge of initiation of breast feeding was improved by 8.5% and practice was improved by 23.7%. It was 17.9% and 16.6% respectively in intervention-II areas. In intervention-I areas knowledge about initiation of complementary feeding improved by 2.7% and in practice it was 19.3%. In intervention-II areas it was 8.6% and 21.3% respectively. Regarding giving the right quantity of complementary food, in intervention-I areas the improvement rate was 6.2% for children between 7-8 months old and 34% for children between 9-12 months old. In intervention-II areas it was 13.7% for children between 7-8 months old and 56.8% for children between 9-12 months old. Significant improvements were found in both the intervention areas, but changes were almost similar in both groups. Coverage of interpersonal communication was found to be very low. Improvement of IYCF knowledge and practice might be the contribution of mass media.South East Asia Journal of Public Health Vol.5(1) 2015: 18-24
机译：IYCF（婴儿和幼儿喂养）的不良做法是包括孟加拉国在内的发展中国家婴儿和幼儿营养不良的因素。为了解决这个问题，通过电视频道和家庭咨询发起了全国大众媒体运动。该研究旨在探讨IYCF干预对孟加拉国农村地区母亲知识和行为方式变化的影响。这项研究采用了一项集群随机试验设计，其中六个工会被随机分配给“仅大众媒体干预（干预-I）”或“大众媒体+直接咨询（干预-II）”。三个工会接受了“干预-I”，另外三个工会接受了“干预-II”。在干预I地区，开始母乳喂养的知识提高了8.5％，实践提高了23.7％。干预II地区分别为17.9％和16.6％。在干预I地区，有关开始补充喂养的知识提高了2.7％，而在实践中为19.3％。在干预II地区，分别为8.6％和21.3％。关于提供适量的补充食品，在干预I地区，7-8个月大的儿童的改善率是6.2％，9-12个月大的儿童的改善率是34％。在干预II地区，7-8个月大的儿童为13.7％，9-12个月大的儿童为56.8％。在两个干预领域均发现了显着改善，但两组的变化几乎相似。发现人际交流的覆盖率很低。 IYCF知识和实践的改进可能是大众媒体的贡献。东南亚公共卫生杂志Vol.5（1）2015：18-24

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