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Analysis of Electronic Banking Services & Its Issues in Pakistan

机译:电子银行服务分析及其在巴基斯坦的问题

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Technology is making a tremendous impact upon financial services sector is no exception. Today, banks take special attention to customers' perspective by providing quality of services. Loyalty is a very important issue for customers and for the sake of organizational benefits, the banks need to obtain customer satisfaction due to competitive market. In the areas of services the concept of service quality plays a central role in understanding customer satisfaction and retention. To improve the efficiency and enhance pace of working information technology is playing a fundamental role in any business. This becoming a critical success factor to gain competitive edge than competitors. Electronic banking includes phone or mobile banking, Internet or online banking and email banking and ATM. banking Sector or industry, bringing up new product called online banking or e-banking. Customer needs and requirements are changing day by day. Customer wants instant response, access, convenience and security. There are several issues in electronic banking which customer face; including Non availability of sufficient cash in ATM in particular occasion and time, Link down, customer account debited but receiver’s account is not debited, pin generation process and card blocking process and any cash transaction related problems. The Banks now use different mobile applications app, MAC ID system and code generation to double verify the PIN and customer verification tactics in online banking to secure the customers transactions. The technology brings easiness, reliability and competence. The rate of success of these new products will depend on the suitability of the technology selected for the customers in banks. A well-defined security system and audit plan will ensure the long term success of IT plans of banks. Security is the most critical factor for banks now a days.
机译:技术对金融服务部门产生了巨大影响并不例例。今天,银行通过提供服务质量来特别关注客户的观点。忠诚是客户的一个非常重要的问题,并为了组织福利,银行需要由于市场竞争力而获得客户满意度。在服务领域,服务质量的概念在理解客户满意度和保留方面发挥着核心作用。为了提高工作信息技术的效率和增强速度在任何业务中都在发挥重要作用。这成为获得竞争优势的重要成功因素,而不是竞争对手。电子银行业务包括电话或移动银行,互联网或网上银行和电子邮件银行和ATM。银行业或行业,带来新产品,称为网上银行或电子银行。客户需求和要求日复一日。客户希望即时响应,访问,方便和安全性。客户面临的电子银行业务有几个问题;在特定的场合和时间内,在ATM中提供足够的现金,链接,客户账户借记,但接收者的账户没有借方,引脚生成过程和卡片阻塞过程以及任何现金交易相关问题。银行现在使用不同的移动应用程序应用程序,MAC ID系统和代码生成来双重验证在线银行中的引脚和客户验证策略,以确保客户交易。该技术带来了容易性,可靠性和能力。这些新产品的成功率将取决于为银行客户选择的技术的适用性。明确的安全系统和审计计划将确保其银行计划的长期成功。安全是银行现在最关键的因素。

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