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The Corporate Culture Handbook: How to Plan, Implement and Measure a Successful Culture Change Programme

机译：企业文化手册：如何计划，实施和衡量成功的文化变革计划

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摘要

The Corporate Culture Handbook is a "how to" guide to successful organisational change from conception of the vision for change through implementation and measurement of success. It is important to note that the author of this book is an experienced change agent who walks readers through the critical aspects of devising and implementing large-scale organisational change programmes. Although the programme forming the basis for The Corporate Culture Handbook was highly successful, readers will quickly realise that the author's personal achievement could not have taken place at the Hong Kong and Shanghai Banking Corporation (HSBC) without the support of her Programme Director and the entire executive team, support acknowledged and applauded in the preface.
机译：《企业文化手册》是成功组织变革的“方法”指南，从变革的构想到实现和衡量成功的方法。值得注意的是，本书的作者是一位经验丰富的变革推动者，他引导读者了解设计和实施大规模组织变革计划的关键方面。尽管构成《企业文化手册》基础的程序非常成功，但读者会很快意识到，如果没有程序主任和整个团队的支持，作者的个人成就就不可能在香港上海汇丰银行（HSBC）取得。执行团队，在序言中得到了支持和支持。

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