Onits way to becoming the world's biggest economy, China is passing another landmark. Its e-commerce market is overtaking America's. And one giant firm dominates the market: Alibaba, by some measures already the world's largest e-commerce company. Last year two of Alibaba's portals together handled 1.1 trillion yuan ($170 billion) in sales, more than eBay and Amazon combined. Alibaba is on track to become the world's first e-commerce firm to handle $1 trillion a year in transactions (see pages 23-25). Yet despite such extraordinary success, many people outside China have barely noticed the rise of this privately held behemoth.
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