The new Roewe 750 saloon, which goes on sale in China this month, would appear to be a textbook example of why the world's big carmakers have nothing to fear so far from their Chinese rivals. Like many Chinese-built cars, it is based on a Western design—in this case the Rover 75, the last model to be introduced by Britain's now defunct mg Rover. That hardly inspires confidence. And given the poor reputation of Chinese cars, which tend to be cheap rather than reliable, it is not surprising that the new car has failed to cause much, of a stir within the industry.
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