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首页> 外文期刊>IEEE Transactions on Engineering Management >Does Product Platform Strategy Mediate the Effects of Supply Chain Integration on Performance? A Dynamic Capabilities Perspective
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Does Product Platform Strategy Mediate the Effects of Supply Chain Integration on Performance? A Dynamic Capabilities Perspective

机译：产品平台策略是否会影响供应链整合对绩效的影响？动态能力观点

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摘要

This study depicts supply chain integration (SCI) for new product development (NPD) as a dynamic capability and explores its relationship with a product platform strategy (PPS), NPD performance, and overall firm performance. Supplier, internal, and customer integration are modeled as antecedents to PPS, while product innovation and relative profitability are modeled as direct and/or indirect consequences. The model examines whether a PPS mediates the effects of SCI on performance. An analysis of 214 US manufacturers revealed that supplier integration and internal integration are positively related to PPS, and that their effects on product innovation and profitability are fully mediated by PPS. In contrast, customer integration had no effect on PPS and thus no indirect effect on performance measures. The research showed that PPS both directly and indirectly (though product innovation) affects profitability. The findings suggest the value of aligning the domains of integration and performance and considering the domain strategy when examining the effects of SCI on performance.
机译：这项研究将新产品开发（NPD）的供应链集成（SCI）描述为一种动态能力，并探讨了其与产品平台策略（PPS），NPD绩效和整体公司绩效之间的关系。供应商，内部和客户集成被建模为PPS的前提，而产品创新和相对盈利能力被建模为直接和/或间接后果。该模型检查PPS是否介导SCI对性能的影响。对214家美国制造商的分析表明，供应商整合和内部整合与PPS正相关，PPS完全调节了它们对产品创新和利润的影响。相反，客户集成对PPS没有影响，因此对绩效指标没有间接影响。研究表明，PPS直接和间接（尽管产品创新）都会影响盈利能力。研究结果表明，在检查SCI对性能的影响时，整合集成和性能领域并考虑领域策略的价值。

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