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The $500 Air Bag For Your Head

机译:500美元的头部安全气囊

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摘要

There's A Problem With bicycle helmets: Many people won't wear them. They're ugly and destroy hairstyles, the haters say. Two Swedish industrial designers, Anna Haupt and Terese Alstin, have come up with a solution—make the helmet invisible. They've developed an air bag in a collar, which, in the event of an accident, deploys to envelop a bicyclist's head. They've garnered enviable buzz, but this spring, as they expand distribution beyond Scandinavia across Europe, they'll see whether that translates into sales. Hurdles include a high price: At $520, the device, called Hovding, is hundreds of dollars more expensive than top-of-the-line polystyren e foam helmets. They also face skepticism: Will it inflate when you need it? Is it worth it to buy a single-use device that could be triggered by the kind of low-speed falls that often don't cause injuries?
机译:自行车头盔有一个问题:很多人不会戴。仇恨者说,它们很丑陋,会破坏发型。两名瑞典工业设计师Anna Haupt和Terese Alstin提出了一个解决方案-使头盔不可见。他们开发了一个在衣领中的安全气囊,一旦发生事故,该安全气囊可用来包裹骑车人的头部。他们赢得了令人羡慕的嗡嗡声,但是今年春天,随着他们在欧洲以外的斯堪的纳维亚半岛扩展分销范围,他们将看到这是否可以转化为销售。障碍包括高昂的价格:这种名为Hovding的设备售价为520美元,比顶级的聚苯乙烯泡沫塑料头盔贵数百美元。他们还面临怀疑:是否会在需要时膨胀?购买一次性设备是否值得,这种设备可能会因通常不会造成伤害的低速跌落而触发?

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  • 来源
    《Forbes》 |2013年第6期|54-54|共1页
  • 作者

    JEREMY BOGAISKY;

  • 作者单位
  • 收录信息 美国《科学引文索引》(SCI);
  • 原文格式 PDF
  • 正文语种 eng
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  • 关键词

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