Design hotels Makes Global Branding Statement

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Design hotels Makes Global Branding Statement

机译：设计酒店发表全球品牌声明

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Berlin Claus Sendlinger, founder and CEO of Design Hotels, has been touring cities around the globe introducing "Made by Originals," the company's new messaging designed to emphasize the personalities behind its individual properties-from ubiquitous designer Marcel Wanders to race car driver and hotel developer Emanuele Garosci.rn"We hope to create greater awareness about who we are as a company and to educate [media] and consumers about what the difference is between a hotel chain with contemporary design and one of our individually owned, concept-driven member hotels," Sendlinger says.

机译：Design Hotels的创始人兼首席执行官Berlin Claus Sendlinger一直在全球各地巡回推介“ Made by Originals”，这是该公司的新消息，旨在强调其个人财产背后的个性-从无处不在的设计师Marcel Wanders到赛车手和酒店开发商Emanuele Garosci.rn“我们希望提高人们对公司形象的认识，并教育[媒体]和消费者有关采用现代设计的酒店连锁店与我们个人拥有的，由概念驱动的会员店之间的区别酒店”。

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《Hotels》 |2009年第6a期|18-18|共1页
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Design hotels Makes Global Branding Statement

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