For 28 years within the hotel industry, the Rosewood name has been synonymous with luxury hotelkeeping. But with the exception of the brand's loyal guests, most consumers didn't know the name. But under new COO Robert Boulogne, Rosewood Hotels & Resorts is finally becoming a customer facing brand. The initiative began with the relaunch of the Rosewood Mansion on Turtle Creek in Dallas and Rosewood Little Dix Bay, Virgin Gorda, British Virgin Islands.
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机译:在酒店行业的28年中,Rosewood的名称已成为豪华酒店管理的代名词。但是,除了该品牌的忠实客人外,大多数消费者都不知道这个名字。但在新任首席运营官罗伯特·布洛涅(Robert Boulogne)的带领下,瑰丽酒店及度假村终于成为了面向客户的品牌。该计划始于在达拉斯Turtle Creek上的玫瑰木大厦和英属维尔京群岛维尔京戈达的Rosewood Little Dix海湾的重新启动。
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