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The four challenges

机译：四个挑战

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摘要

Purpose - Changing the way organizations change has become the fourth and perhaps most pressing challenge every organization faces today. This insightful and practical paper aims to describe a holistic, integrated approach organizations can use to build the necessary leadership capacity required to ensure changes are both successful and sustainable over time. Design/methodology/approach - Five decades of using change management as the standard approach to helping organizations change have left a legacy of many more failures than successes. Integrating the essential components of strategy, change, transition and communication, the paper outlines specific actions leaders at all levels must undertake to lead change successfully throughout their organization. Insights are gained from decades of work with hundreds of leaders in changing organizations around the world. Findings - This integrated approach ensures the desired results are achieved within the given budgets and timelines, people come through the changes no worse off and the organization as a whole fulfills its strategic mandate. That is accomplished through the work of competent leadership continually dedicating time and effort at addressing the fourth challenge their organization faces - changing the way they change. Originality/value - The most important competency every organization requires today is the ability to change and evolve to keep pace with the fluid, dynamic global environment. Old habits are no longer up to the task. This integrated approach to leading change builds the necessary leadership skills to help organizations learn how to sustain change successfully.
机译：目的-改变组织变革的方式已成为当今每个组织面临的第四个也是最紧迫的挑战。这份有见地和实用的论文旨在描述组织可以用来建立必要的领导能力的整体，综合方法，以确保随着时间的推移变革既成功且可持续。设计/方法/方法-五十年来，使用变更管理作为帮助组织进行变更的标准方法，留下了许多失败而不是成功的遗产。本文将战略，变革，过渡和沟通的基本要素整合在一起，概述了各级领导者在整个组织中成功领导变革所必须采取的具体行动。数十年来与全球不断变化的组织中的领导者进行了数十年的合作，从而获得了见识。调查结果-这种集成的方法可确保在给定的预算和时间表内实现预期的结果，使人们从容应对变化，而且整个组织都将履行其战略任务。这是通过胜任的领导团队不断投入时间和精力来应对组织所面临的第四个挑战-改变他们的改变方式而实现的。原创性/价值-每个组织今天需要的最重要的能力是变化和发展的能力，以跟上不断变化的动态全球环境。旧的习惯不再适合任务。这种领导变革的综合方法可建立必要的领导技能，以帮助组织学习如何成功地维持变革。

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