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Capabilities development and deployment activities in born global B-to-B firms for early entry into international markets

机译：出生于全球的企业对企业的能力开发和部署活动，以便尽早进入国际市场

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摘要

This paper sets out to understand how entrepreneurial founders of born global firms acquire, transform and deploy new knowledge resources for early internationalization. Adopting a dynamic capabilities view and using a sample of high-tech B-to-B firms, we report that the new firm's early entry into international markets is executed through three transitionary phases. Founders transform the operational capabilities they endow to the firm, develop dynamic capabilities for use in opportunity exploitation, and deploy these to develop knowledge-intensive products that they take to chosen niche markets. The paper contributes to the B-to-B global marketing literature by uniting it with born global and INV internationalization research, and elucidating the three phases through which founders manage early internationalization. The roles played by entrepreneurial founders and particular capabilities are discussed.
机译：本文着手了解出生于全球的公司的创业者如何为早期国际化获取，转化和部署新的知识资源。我们采用动态能力视图，并使用了一些高科技企业对企业的样本，我们报告说，新公司早日进入国际市场是通过三个过渡阶段执行的。创始人转变了他们赋予公司的运营能力，开发了用于机会开发的动态功能，并部署这些功能来开发知识密集型产品，并将其带入特定的利基市场。本文通过将B-to-B全球营销文献与出生的全球和INV国际化研究结合起来，阐明了创始人管理早期国际化的三个阶段，为B-B-B全球营销文献做出了贡献。讨论了企业家创始人的角色和特殊能力。

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