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Caring is not enough: the importance of Internet skills for online privacy protection

机译：关爱还远远不够：互联网技能对于在线隐私保护的重要性

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This article explains Internet users' self-help activities in protecting their privacy online using structural equation modeling. Based on a representative survey of Swiss Internet users, it reveals past experiences with privacy breaches as a strong predictor of current protective behavior. Further, in line with the 'privacy paradox' argument, caring about privacy (privacy attitudes) alone does not necessarily result in substantial self-protection. Most strikingly, however, general Internet skills are key in explaining users' privacy behavior. These skills enable users to reduce risks of privacy loss while obtaining the benefits from online activities that increasingly depend on the revelation of personal data. Consequently, Internet skills are an essential starting point for public policies regarding users' self-help in privacy protection.
机译：本文介绍了Internet用户使用结构方程模型在线保护其隐私的自助活动。根据对瑞士互联网用户的代表性调查，它揭示了过去违反隐私的经验，可以作为当前保护行为的有力预测指标。此外，与“隐私悖论”的观点相一致，仅关心隐私（隐私态度）并不一定会导致实质性的自我保护。然而，最引人注目的是，一般的Internet技能是解释用户隐私行为的关键。这些技能使用户能够减少隐私丢失的风险，同时从越来越依赖于个人数据披露的在线活动中获得收益。因此，互联网技能是有关用户自助保护隐私的公共政策的重要起点。

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