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Enterprise transformation and manufacturing in a global enterprise

机译:跨国企业中的企业转型和制造

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The capability to manufacture products in the global marketplace is being revolutionized by technological advancements, the opportunity to capture innovation and capabilities from worldwide sources, the enticement of entering new markets, and changing business and political models. Many view this opportunity as creating an inflection point for manufacturing which could provide leaders and fast followers with a competitive edge in leveraging and penetrating the global marketplace. The Tennenbaum Institute at Georgia Tech has the mission of providing knowledge and skills for enterprise transformation. The Institute has focused on developing transformation strategies and capabilities related to large-scale enterprise transformation. Such strategies and capabilities are applicable to all enterprise transformations and can be used to accelerate the transformation and minimize waste of any specific domain transformation. The Institute has recently selected manufacturing as one of its domain focus topics and this publication is intended to document progress on the transformative challenges of manufacturing in a global enterprise. The intent of this chapter is to: 1) provide an introduction to the topics of enterprise transformation and manufacturing in a global enterprise, 2) introduce the reader to how the publication is organized, how it flows, and how a specific global manufacturing case study creates the thread that links the chapters, 3) discuss the research challenges, 4) introduce the reader to the Tennenbaum Institute's enterprise transformation research approach and strategy, and 5) review the motivation and challenges related to manufacturing in a global enterprise.
机译:技术进步,从全球渠道获取创新和能力的机会,进入新市场的诱惑以及不断变化的商业和政治模式正在改变着全球市场上制造产品的能力。许多人将这一机会视为制造的拐点,可以为领导者和快速追随者在利用和渗透全球市场方面提供竞争优势。佐治亚理工学院的Tennenbaum研究所的使命是为企业转型提供知识和技能。该研究所致力于发展与大规模企业转型有关的转型战略和能力。此类策略和功能适用于所有企业转换,可用于加速转换并最大程度地减少任何特定领域转换的浪费。该研究所最近选择制造业作为其领域关注的主题之一,该出版物旨在记录全球企业制造业转型挑战的进展。本章的目的是:1)介绍全球企业中的企业转型和制造主题,2)向读者介绍出版物的组织方式,发行方式以及特定的全球制造案例研究创建链接各章的主题,3)讨论研究挑战,4)向读者介绍Tennenbaum Institute的企业转型研究方法和策略,以及5)回顾与全球企业制造相关的动机和挑战。

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