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摘要

For Zynga to be worth the $8.3 billion it was expected to raise when it was scheduled to go public in December, you had to believe in the power ofFacebook. For many of the social network's 800 million users, a Facebook log-on is a passport to countless other sites that are eager to integrate themselves into Facebook's ecosystem. Like Apple, Google, IBM and Microsoft before it, Facebook is imposing a new business model on an existing market and changing the rules as a result.
机译:为了让Zynga的市值达到预期的83亿美元(原定于12月上市),您必须相信Facebook的力量。对于该社交网络的8亿用户中的许多人而言,Facebook登录是通往无数渴望将自己融入Facebook生态系统的其他网站的通行证。像之前的Apple,Google,IBM和Microsoft一样,Facebook在现有市场上强加了新的商业模式,并因此改变了规则。

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