...
  • 主题
高级搜索  >
历史搜索 清空历史
首页> 外文期刊>International Journal of Economics and Business Research >Incentive under market system along with informational symmetry to boost up customer attitude toward self-service banking: a proposal
【24h】

Incentive under market system along with informational symmetry to boost up customer attitude toward self-service banking: a proposal

机译：市场体系下的激励措施以及信息对称性，以提高客户对自助银行业务的态度：一项建议

获取原文
获取原文并翻译 | 示例
           
页面导航
  • 摘要
  • 著录项
  • 相似文献
  • 相关主题

摘要

With the aim to explore the implications of increased self-service banking, this paper argues that PCBs have failed to exploit the potentials of self-services. This is because it bases its customer-service designs on an incomplete business model. Offering incentive under market system along with informational symmetry can enhance self-services. This proposition ensures the business model to be complete and places itself as an add-on to behavioural intention theories in literature. Using economic theory of consumer choice and behaviour, the impact of value configurations of the proposal is evaluated and found it to be influential, over other forms, in changing customer's beliefs, intentions, attitudes and behaviours. Informational symmetry in this market may undercut possibilities of getting framed, which can further influence customer's desires for increased self-services. Under the proposed model, PCBs can marginalise its operating cost and users can gain monetarily in proportion to its number of transactions on monthly basis.
机译：为了探究增加自助服务银行业务的影响，本文认为PCB未能充分利用自助服务的潜力。这是因为它将客户服务设计基于不完整的业务模型。在市场体系下提供激励措施以及信息对称性可以增强自助服务。这一主张确保了商业模型的完整性，并将其作为文献中的行为意图理论的补充。使用消费者选择和行为的经济学理论，对提案的价值配置的影响进行了评估，发现它对改变客户的信念，意图，态度和行为具有其他形式的影响。在这个市场中，信息对称可能会削弱被陷害的可能性，这可能会进一步影响客户对增加自助服务的需求。在建议的模型下，多氯联苯可以使其运营成本边际化，并且用户可以根据其每月交易数成比例地获利。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱：kefu@zhangqiaokeyan.com

京公网安备：11010802029741号 ICP备案号：京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有

  • 客服微信

  • 服务号