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首页> 外文期刊>International Journal of Innovation and Technology Management >HARVESTING IP-BASED VALUE POTENTIAL: THE INTELLECTUAL PROPERTY SCORECARD AS A MECHANISM TO CAPITALIZE ON TECHNOLOGICAL INNOVATION, KNOWLEDGE, AND IP
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HARVESTING IP-BASED VALUE POTENTIAL: THE INTELLECTUAL PROPERTY SCORECARD AS A MECHANISM TO CAPITALIZE ON TECHNOLOGICAL INNOVATION, KNOWLEDGE, AND IP

机译:收获基于IP的价值潜力:知识产权评分是一种利用技术创新,知识和IP的机制

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摘要

There is a staggering decline in the capitalization of intellectual property (IP) and low levels of investment in R&D, particularly with respect to emerging nations within the global IP environment, which limits accelerated industrial growth. In most emerging markets, this necessitates that management address multiple competencies better, that exploit organizational resources, knowledge, and management ability, to adapt faster than the competition. Our research offers a management model to address this management challenge strategically.rnThis research also indicates that IP as a value creation mechanism is currently not a top management priority although investors increasingly look toward good IP management as an indicator of future organizational growth. The research presents the IP Scorecard, a further inductive development of Kaplan and Norton's traditional Balanced Scorecard. The IP Scorecard is a strategic management tool that enables management to drive a robust industrial growth strategy that is explicitly positioned within the knowledge economy, identifying target areas for organizational development around knowledge and IP management, in order to achieve the competitive higher-ground, by strategically creating and capitalizing on value arising from innovation and R&D activities.rnThe IP Scorecard sensitizes management on where and how to carve out competitive turf, particularly from a knowledge and IP value creation perspective, seeking ultimately to enhance corporate/shareholder and product-life-cycle value. The paper encompasses limited field research findings on key IP-related strategic management considerations that promote leadership in innovation and R&D, across the product life cycle.
机译:知识产权资本(IP)的急剧下降和研发投资的低水平,尤其是在全球知识产权环境下的新兴国家方面,这限制了工业的加速增长。在大多数新兴市场中,这需要管理层更好地应对多种能力,充分利用组织资源,知识和管理能力,以比竞争对手更快地适应。我们的研究提供了一种管理模型来从战略上解决这一管理挑战。rn该研究还表明,尽管投资者日益将良好的IP管理视为未来组织发展的指标,但将IP作为一种价值创造机制并不是当前的最高管理优先事项。该研究提出了IP记分卡,这是Kaplan和Norton传统的平衡记分卡的进一步归纳开发。 IP记分卡是一种战略管理工具,它使管理层能够驱动明确地定位在知识经济内的稳健的工业增长战略,确定围绕知识和IP管理的组织发展的目标领域,从而实现竞争优势。战略性地创造和利用创新和研发活动产生的价值。知识产权记分卡使管理层敏锐地意识到在何处以及如何开展竞争,尤其是从知识和知识产权价值创造的角度出发,最终寻求改善公司/股东和产品生命周期。循环值。本文涵盖了有限的现场研究发现,这些发现涉及与IP相关的关键战略管理考虑因素,这些考虑因素可促进整个产品生命周期中创新和研发的领导地位。

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