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首页> 外文期刊>International journal of logistics economics and globalisation >Logistics Management Of Late Product Individualisation - Application In The Automotive Industry
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Logistics Management Of Late Product Individualisation - Application In The Automotive Industry

机译：后期产品个性化的物流管理-在汽车行业中的应用

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摘要

Global markets and the increasing demand of customers for individual products lead to a steady rise of product variants. Especially high quality goods on highly competitive markets like automobiles must meet customer's demands. The opportunity to configure a car according to ones' preferences leads to an unmanageable number of variants. Manufacturers' strategies to handle this problem reduce the offered component-combinations, but barely succeed in reducing the production-complexity. The approach of the late product individualisation (LPI) meets this problem. The complexity of the production is reduced without limiting the customer's choice to a small number of variants. The production process is relieved from customisation activities while these operations are relocated to further processes of the supply chain. The approach of LPI will be described and how it causes new challenges for the supply chain. Analytic instruments are presented which help to detect reasonable components of a product that should be individualised.
机译：全球市场和客户对单个产品的需求不断增长，导致产品种类的稳定增长。特别是在竞争激烈的市场（例如汽车）上的高品质商品必须满足客户的需求。根据人们的喜好配置汽车的机会导致了很多变型。制造商解决此问题的策略减少了所提供的组件组合，但在降低生产复杂性方面几乎没有成功。后期产品个性化（LPI）的方法解决了这个问题。降低了生产的复杂性，而不会将客户的选择限制在少数几个变体中。将生产过程从定制活动中解放出来，而将这些操作转移到供应链的进一步过程中。将描述LPI的方法，以及它如何给供应链带来新的挑战。提出了分析仪器，有助于检测应个性化的产品的合理成分。

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