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首页> 外文期刊>International Journal of Services Technology and Management >Degree of service-orientation in the pulp and paper industry
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Degree of service-orientation in the pulp and paper industry

机译:制浆造纸业的服务导向度

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摘要

Many companies in the process industries are seeing the advantages of services but are struggling with the changes these require as regards the offering and the organisation. This paper presents an empirical investigation within the pulp and paper industry based on a survey of Swedish manufacturing firms and a multiple case study of three case companies and their customers. To investigate whether the manufacturers active in this industry are product-oriented or are becoming more service-oriented, five themes important to the companies under study are presented and discussed: that is, finding the right mix of physical products and services, the concept of service, business models, technology-based services and organising service delivery.
机译:流程行业中的许多公司都看到了服务的优势,但在产品和组织方面都在努力应对这些变化。本文基于对瑞典制造公司的调查以及对三个案例公司及其客户的多案例研究,对纸浆和造纸行业进行了实证研究。为了调查活跃于该行业的制造商是面向产品的还是正变得更加面向服务的,提出并讨论了对所研究公司重要的五个主题:即找到物理产品和服务的正确组合,服务,业务模型,基于技术的服务以及组织服务交付。

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