Outsourcing destination choices: the role of economic and cultural attributes

Livanis Grigorios; Robertson Christopher J.; Al-Shuaibi Khalid M.; Hussain Khalid

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Outsourcing destination choices: the role of economic and cultural attributes

机译：外包目的地选择：经济和文化属性的作用

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Purpose - The purpose of this paper is to examine how country-of-origin (COO) perceptions of managers affect their provider selection for offshoring and offshore-outsourcing of services. In particular, it examines how economic and cultural attributes of the supplier's host nation shape these choices and identifies whether these attributes have a substitutive, complementary, or competing relationship.

机译：目的-本文的目的是研究经理对原籍国（COO）的看法如何影响他们对服务外包和离岸外包的提供者的选择。特别是，它研究了供应商所在国的经济和文化属性如何影响这些选择，并确定了这些属性是否具有替代，互补或竞争关系。

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来源
《International marketing review》 |2016年第1期|51-87|共37页
作者
Livanis Grigorios; Robertson Christopher J.; Al-Shuaibi Khalid M.; Hussain Khalid;
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作者单位

Northeastern Univ, Dept Int Business & Strategy, Boston, MA 02115 USA;

Northeastern Univ, Dept Int Business & Strategy, Boston, MA 02115 USA;

King Abdulaziz Univ, Fac Econ & Adm, Jeddah 21413, Saudi Arabia;

King Abdulaziz Univ, Fac Econ & Adm, Jeddah 21413, Saudi Arabia;

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原文格式 PDF
正文语种 eng
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关键词
Religion; Outsourcing; Signalling theory; Country-of-origin;

机译：宗教;外包;信号理论;原籍国;

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Outsourcing destination choices: the role of economic and cultural attributes

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