Reporting Live From the Scene: Enough to Attract the 18-24 Audience?

C. A. Tuggle; Suzanne Huffman; Dana Scott Rosengard

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Reporting Live From the Scene: Enough to Attract the 18-24 Audience?

机译：从现场报道现场直播：足够吸引18-24岁的观众吗？

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Being able to probive live coverage of breaking news events is one of the unparalleled strengths of television. The purpose of this study is to assess the opinions of 18-24 year olds about live television news reporting. Variables identified by respondents are characterized in one of three ways: awareness of live reporting; positive aspects of live reporting; and negative aspects of live reporting. From the more than 500 young adults surveyed, findings show most do not base their viewing habits on how often a news operation goes live or whether that operation happens to be first to hit the air with breaking news. Respondents show strong agreement that live reporting gives the story a sense of immediacy, leading the positive attributes of live reporting. However, leading the list of negative attributes is the criticism that there are times when a live report is meaningless. There were differences in resoonses based on the market in which the respondents reside.

机译：能够现场报道重大新闻事件是电视无与伦比的优势之一。这项研究的目的是评估18-24岁青少年对电视直播新闻报道的看法。受访者确定的变量以以下三种方式之一进行表征：实时报告意识；现场报道的积极方面；和实时报道的负面影响。在接受调查的500多名年轻人中，调查结果表明，大多数观看习惯不是基于新闻报道上线的频率或该新闻报道是否是突发新闻中的首例。受访者表现出强烈的共识，即现场报道使故事具有即时感，引领了现场报道的积极属性。但是，在负面属性列表中居于领先地位的批评是，有时实况报道毫无意义。根据受访者所处市场的不同，重新储蓄存在差异。

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来源
《Journal of broadcasting & electronic media》 |2007年第1期|p.58-72|共15页
作者
C. A. Tuggle; Suzanne Huffman; Dana Scott Rosengard;
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作者单位

Electronic Communication Sequence at the University of North Carolina at Chapel Hill;

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收录信息美国《科学引文索引》(SCI);
原文格式 PDF
正文语种 eng
中图分类文化、科学、教育、体育;
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Reporting Live From the Scene: Enough to Attract the 18-24 Audience?

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