• 主题
高级搜索  >
历史搜索 清空历史
首页> 外文期刊>Journal of Business Research >The role of customer knowledge development for incremental and radical service innovation in servitized manufacturers
【24h】

The role of customer knowledge development for incremental and radical service innovation in servitized manufacturers

机译：客户知识发展对送达制造商的增量和激进服务创新的作用

获取原文
获取原文并翻译 | 示例
           
页面导航
  • 摘要
  • 著录项
  • 相似文献
  • 相关主题

摘要

Service innovation is a key driver of service infusion for manufacturers. Although service innovation is widely researched for service firms, it is less explored for service infusion in manufacturers. Existing research about service infusion considers developing customer knowledge in sales and service delivery, but there is scarce research about how manufacturers develop customer knowledge during new service development (NSD). This study investigates customer knowledge development within manufacturers and considers how it differs between the development of incremental and radical service innovations. A study was undertaken with 239 European manufacturers which revealed multiple drivers of customer knowledge development, service innovation performance, and firm performance. Developing incremental service innovations are more successful when customers participate in NSD teams while developing radical service innovations leads manufacturers to higher firm performance.
机译：服务创新是制造商的服务输液的关键驱动因素。虽然服务创新被广泛研究服务公司，但尚未探索制造商的服务输液。现有的服务输液研究考虑了在销售和服务交付中发展客户知识，但是关于制造商在新的服务开发期间发展客户知识的稀缺研究。本研究调查了在制造商中的客户知识发展，并考虑了它在增量和激进服务创新的发展之间的不同之处。采用239名欧洲制造商进行了一项研究，揭示了客户知识开发，服务创新性能和公司性能的多种驱动因素。当客户参加NSD团队时，开发增量服务创新更为成功，同时开发激进服务创新，使制造商能够更高的公司性能。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱：kefu@zhangqiaokeyan.com

京公网安备：11010802029741号 ICP备案号：京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有

  • 客服微信

  • 服务号