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Creating competitive advantage by institutionalizing corporate social innovation

机译:通过制度化企业社会创新创造竞争优势

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This study builds on corporate innovation, social innovation, and corporate social innovation literature to develop a preliminary theory. The study then uses case studies to build a framework that describes factors leading to successful corporate social innovation (CSI). The study focuses on social innovations that create social value and competitive advantage. In the framework, three organizational components enhance CSI: strategic alignment, institutional elements, and clarity in intent. Three institutional elements enable CSI processes: stakeholder engagement, operational structures and processes, and organizational culture. Integrating CSI into strategy and operations creates opportunities for co-creation, thereby creating shared value and enhancing competitive advantage. This study concludes by highlighting managerial implications and future research opportunities. (C) 2015 Elsevier Inc. All rights reserved.
机译:本研究以公司创新,社会创新和公司社会创新文献为基础,以发展初步理论。然后,该研究使用案例研究来构建一个框架,该框架描述导致成功的企业社会创新(CSI)的因素。该研究的重点是创造社会价值和竞争优势的社会创新。在该框架中,三个组织组成部分增强了CSI:战略一致性,体制要素和意图的明确性。 CSI流程由三个机构要素组成:利益相关者的参与,运营结构和流程以及组织文化。将CSI融入战略和运营中可以创造共同创造的机会,从而创造共享价值并增强竞争优势。本研究通过强调管理意义和未来的研究机会作为总结。 (C)2015 Elsevier Inc.保留所有权利。

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