New developments in modeling Internet consumer behavior: Introduction to the special issue

Michel Laroche

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New developments in modeling Internet consumer behavior: Introduction to the special issue

机译：建模互联网消费者行为的新进展：特刊简介

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This first special issue of the Journal of Business Research on Internet consumer behavior features thirteen articles selected from the papers submitted following a call for submissions issued in January 2008. They cover topics related to new developments in modeling Internet consumer behavior, and the contributions are regrouped into three broad categories: modeling based on the S-O-R paradigm, modeling based on the TAM model and advances in online consumer information processing. It concludes with future research directions.

机译：《互联网消费者行为研究商业杂志》的第一期特刊刊登了从2008年1月发表的征集呼吁后提交的论文中选出的13篇文章。它们涵盖了与建模互联网消费者行为的新进展有关的主题，并且贡献被重新整理分为三大类：基于SOR范式的建模，基于TAM模型的建模以及在线消费者信息处理的发展。最后总结了未来的研究方向。

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来源
《Journal of Business Research》 |2010年第10期|P.915-918|共4页
作者
Michel Laroche;
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作者单位

John Molson School of Business, Concordia University, 14 55 de Maisonneuve West, Montreal, Quebec, Canada H3G 1M8;

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原文格式 PDF
正文语种 eng
中图分类
关键词
internet; consumer behavior; modeling; SOR; TAM; online information processing;

机译：互联网;消费者行为;造型;SOR;TAM;在线信息处理;

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New developments in modeling Internet consumer behavior: Introduction to the special issue

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