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首页> 外文期刊>Journal of Mass Media Ethics: Exploring Questions of Media Morality >Public Relations and Rawls: An Ill-Fitting Veil to Wear
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Public Relations and Rawls: An Ill-Fitting Veil to Wear

机译：公共关系和罗尔斯：穿上不合适的面纱

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摘要

John Rawls's “veil of ignorance” approach to ethical decision making is a staple in mass media ethics literature, but Rawls's overarching theory of distributive justice receives less consideration in public relations ethics than in other communication disciplines. Public relations ethicists who describe the veil often divorce it from Rawls's original intention. This paper describes Rawls's theory; its uses and misuses in contemporary discussions of public relations ethics; six reasons why the veil seems to be a difficult fit for public relations practitioners; and Rawlsian considerations in the context of three commonly accepted public relations models.View full textDownload full textRelated var addthis_config = { ui_cobrand: "Taylor & Francis Online", services_compact: "citeulike,netvibes,twitter,technorati,delicious,linkedin,facebook,stumbleupon,digg,google,more", pubid: "ra-4dff56cd6bb1830b" }; Add to shortlist Link Permalink http://dx.doi.org/10.1080/08900523.2012.700207
机译：约翰·罗尔斯（John Rawls）的“无知之幕”伦理决策方法是大众传媒伦理文献中的主要内容，但罗尔斯的分配正义总论在公共关系伦理学中的考虑比其他传播学科要少。描述面纱的公共关系伦理学家经常将其与罗尔斯的初衷分离。本文描述了罗尔斯的理论。它在当代公共关系伦理学讨论中的使用和滥用；面纱似乎很难适合公共关系从业人员的六个原因；和三种公共关系模型中的Rawlsian注意事项。查看全文下载全文相关变量addthis_config = { ，digg，google，more“，发布号：” ra-4dff56cd6bb1830b“};添加到候选列表链接永久链接http://dx.doi.org/10.1080/08900523.2012.700207

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