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Motorway service areas - markets and rentals An investigation into motorway service areas in England

机译:高速公路服务区-市场和租金对英格兰高速公路服务区的调查

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Purpose - This research investigates the drivers for the rental value of motorway service areas and aims to identify and analyse these factors to provide a better understanding of the retail opportunities in these locations.Design/methodology/approach - The primary research looked at the reasons that clients/customers chose to visit motorway service areas. In addition, the research included two case studies of motorway service areas and a number of interviews with experts in the field.Findings - The main findings determined that there has been an increase in turnover figures which, as motorway service area rents are mainly calculated as a base rent and percentage of turnover figure, shows there is an increase in rental value. It is also proffered that the regulations set out by the Highways Agency and Department for Transport are holding back growth of motorway service areas.Originality/value - There is very little research undertaken on the rental determinants of motorway service areas as a sub-set of the retail market. This research provides an insight into the mechanics of this sub market and identifies the drivers of rental values.
机译:目的-这项研究调查了高速公路服务区租金价值的驱动因素,并确定和分析了这些因素,以便更好地了解这些地区的零售机会。设计/方法/方法-初步研究着眼于客户/客户选择访问高速公路服务区。此外,研究还包括对高速公路服务区租金的两个案例研究以及对该领域专家的多次访谈。调查结果-主要发现确定营业额数字有所增加,因为高速公路服务区租金的计算主要是:基本租金和营业额百分比数字显示租金价值增加。另外,高速公路局和运输部制定的法规阻碍了高速公路服务区的增长。原创性/价值-很少有研究将高速公路服务区的租金决定因素作为高速公路服务区的子集。零售市场。这项研究提供了对该次市场机制的洞察力,并确定了租金价值的驱动因素。

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