During the six months prior to the COVID-19 outbreak, Greif undertook a full market appraisal by surveying customers, conducting online market research, analyzing sales and consulting with influencers operating in the lubricants market. The research aimed to explore future trends for the lubricants industry and assess their impacts on the packaging sector, with a specific focus on industrial packaging. One-on-one interviews were conducted with a sample of 25 customers across the globe, including some of the world's leading lubricant manufacturers and suppliers.
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