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To trust or not to trust smart consumer products: a literature review of trust-building factors

机译:信任或不信任智能消费产品:信托建设因素的文献综述

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Numerous "smart" consumer products are already available on the market, and the diversity of such smart products is expected to increase considerably in the future. However, use diffusion of these products is hampered by consumers' lack of trust toward smart products. Accordingly, trust must be built in smart products before companies (and society) can tap the full economic potential of these products. The present review of articles investigates various factors that might influence this process. We classify these factors into several categories: control, transparency, security and protection, product performance, product handling, brand, as well as onboarding and information. Furthermore, we account for the relevance of these factors in three of the primary fields in which smart products are currently available: smart homes, mobility, as well as entertainment and communication. The review concludes that consumer control over smart, autonomous products has a significant impact across all three fields with regard to establishing a fundamental level of trust. Additional trust can be created through, for example, onboarding and information features, which help users to learn about smart solutions and their behavior.
机译:许多“智能”消费产品已经在市场上提供,这些智能产品的多样性预计将来会增加大幅增加。但是,使用这些产品的扩散被消费者对智能产品的信任缺乏阻碍。因此,信任必须在公司(和社会)可以挖掘这些产品的全部经济潜力之前建立智能产品。本文对文章调查了可能影响这一过程的各种因素。我们将这些因素分为几个类别:控制,透明度,安全和保护,产品性能,产品处理,品牌以及船上和信息。此外,我们考虑了智能产品目前可用的三个主要领域中的这些因素的相关性:智能家庭,移动性以及娱乐和沟通。审查的结论是,消费者对智能,自主产品的控制在建立基本的信任程度方面对所有三个领域的影响都有显着影响。可以通过例如onboard和信息功能创建额外的信任,这帮助用户了解智能解决方案及其行为。

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