Barbara Jackson, exhibition director, says Reed Exhibitions' new venture, The Packaging Innovation Show 2005, aimed at marketing and brand owners, is well on its way to fulfilling participant expectations. Although a stand-alone show, it is to be held in an adjacent hall to the annual PPMA packaging machinery exhibition at the Birmingham NEC, September 27-29. The new show will focus on brand, retail and consumer needs, covering all aspects of packaging and packaging innovation from blue sky developments and new technologies to the more fundamental packaging challenges.
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