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'Things Will Never Be Normal Again'

机译:“事情再也不会正常”

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We are just emerging from the most severe downturn in PCB industry history. Estimates are that business in North America fell 30% to $7 billion: without a doubt, a drastic drop. Now, the refrain is: "When is business coming back?" or "When will the industry return to normalcy?" The good news is, business will come back. But what, it must be asked, constitutes "normal" ? Because normal is the last thing we want if normal means the way things were before the downturn. There is a school of thought, borne out by history, that says that during adversarial times great innovations emerge This was certainly true during World War Ⅱ, and signs are starting to show post-9-11. My hope is that the PCB industry will prove this right, but I doubt it. Amid the emerging signs of recovery, Ⅰ see PCB companies going back to doing things the way they did them before the drop. Have we not learned a thing?
机译:我们才刚刚摆脱PCB行业历史上最严重的衰退。据估计,北美的业务下降了30%,至70亿美元:毫无疑问,这一数字急剧下降。现在的格言是:“业务什么时候回来?”或“行业何时能恢复正常?”好消息是,业务会回来。但是,必须问什么构成“正常”?因为正常是我们想要的最后一件事,如果正常意味着经济下滑之前的状况。有一种历史学的思想流派说,在对抗时代,出现了巨大的创新。这在第二次世界大战期间确实是正确的,并且迹象开始显示9-11之后。我希望PCB行业能够证明这一点,但我对此表示怀疑。在复苏的迹象中,我看到PCB公司回到下降之前的做事方式。我们还没学到东西吗?

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