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Insight from data analytics with an automotive aftermarket SME

机译:汽车后市场中小型企业从数据分析中获得的见解

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摘要

There is enormous general interest in the automotive sector, and there are many sets of informative data openly available to the public. Companies involved in the automotive aftermarket sector have access to further masses of data, and this can be analysed to provide valuable insights to complement those obtainable from the internet and popular press, discovering hidden knowledge and financial benefit within the data by using statistical analysis, big data analytics, and data science. This article gives examples of insight derived from data giving great value to stakeholders in the sector. The examples are followed by a discussion of the issues involved in applying data science and ensuring that solutions are implemented and are sustainable within the business partner companies.
机译:汽车领域引起了广泛的普遍兴趣,并且有许多公开的信息数据可供公众使用。涉及汽车售后市场领域的公司可以访问更多数据,可以对其进行分析,以提供有价值的见解,以补充可从互联网和大众媒体获得的见解,通过使用统计分析来发现数据中的隐性知识和财务利益,数据分析和数据科学。本文举例说明了从数据中得出的见解,这些数据为该行业的利益相关者带来了巨大的价值。在这些示例之后,讨论了应用数据科学和确保解决方案在业务合作伙伴公司内部得以实施和可持续的问题。

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