Highlighting the injunctive norm to reduce phone-related distractedn   driving

Lawrence Natalie Kerr

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Highlighting the injunctive norm to reduce phone-related distractedn driving

机译：强调禁令规范以减少与电话有关的分心驾驶

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The purpose of this research was to measure the effectiveness of an social norm intervention to reduce phone-related distracted driving on an university campus. The intervention involved posting two different signsn that highlighted the injunctive norm (people's disapproval of then behavior). One of the signs had a strong focus on the injunctive norm,n whereas the second sign merely implied that phone-related distractedn driving was disapproved. Research assistants recorded the phone

机译：这项研究的目的是衡量一项社会规范干预措施的有效性，以减少大学校园中与电话相关的分散驾驶注意力。干预涉及发布两个不同的信号，以强调禁令规范（人们不赞成当时的行为）。其中一个标志着重于禁令规范，n而第二个标志仅暗示与电话有关的分散注意力的驾驶被拒。研究助手记录了电话

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《Social influence》 |2015年第4期|109-118|共10页
作者
Lawrence Natalie Kerr;
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Highlighting the injunctive norm to reduce phone-related distractedn driving

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